ABOUT
Where Strategy Meets Storytelling
MediaSync is a boutique communications firm built at the intersection of journalism, public relations, and creative strategy.
Founded by Emmy-winning journalist Hernán Fratto, we help organizations craft bold, credible narratives that break through the noise—locally and globally.

PR MANAGER
PAUL MCKENZIE

DIRECTOR OF CLIENT STRATEGY
EMMA HOLMES
MEET THE FOUNDER

HERNÁN
FRATTO
Co-Founder | Journalist. Storyteller. Strategist.
With over 25 years of experience and six Emmy Awards, Hernán brings unmatched media fluency and narrative expertise to every project. As a reporter, anchor, and strategist, he's led coverage of global stories from the Vatican to the White House—and now helps brands do the same.
From live broadcasts to behind-the-scenes consulting, Hernán knows what makes a message resonate, what builds trust, and what elevates your voice above the noise. Fluent in Spanish, English, and Portuguese, he brings a global perspective with local insight.
Above all, Hernán believes that every voice has power—if it’s sharpened, synchronized, and seen.
MEET THE TEAM

CONTENT & MESSAGING LEAD
LIV HODGSON

OPERATIONS & PARTNERSHIP LEAD
RAPHAEL DUPONT
WHAT’S NEXT STARTS HERE.
Let’s talk. Reach us at pr@mediasyncus.com